I'm Teri Firkins, a Creative Director who leads by doing — building teams, systems, and culture that let people do their best work in service of something that matters. I believe great work happens when people feel supported, challenged, and actually heard.

Over the last 15+ years, I've built creative teams from the ground up (scaling 1 to 6 at HGA and 4 to 30 at Weber Shandwick) and directed work that moved people — from the federally cited Climate Forward report to MPR's Music Makes Us Whole to Deluxe's Small Business Revolution.

When I'm not building brands, you'll find me tending to my plant collection, making music with my partner, or hunting for vintage treasures. I am a single mom to twins in college (resilience is my middle name), a proud Whippet mom, and a fierce advocate for human rights, reproductive justice, LGBTQIA+ equality, and the Oxford comma. I believe design should be as accessible as it is excellent.